Where does the money for the site at a rate of 30 thousand. rub. ? .
There are several criteria for assessing the labor. We select the basic:.
- The estimated profit from the project,.
- The cost of creating.
Let's say you 're doing a satellite. At its creation you go 3:00. The hour you are a content template hour, an hour on the proper insertion of content into the template. Another hour you spend on a client who vymorozit your brain, first check the content and then install on the hosting. Total cost for 4 hours. We believe that the average working hours without a middleman costs 300 rubles. Total work on the creation of estimate in 1200 rubles. This is according to the calculation of the costs of creating.
Another option is counting the cost of creation, is the use of hired labor. For example, the content does not scan, and buy for 15 cents. Template buy for 5 bucks. Building and napolenie - $ 10. Total costs for the creation of condensate in the 100k - 30 bucks. Add the fees at the rate of 30% and work with clients - 1 hour for 10 bucks. We obtain 30 * a. March 10 = 49 bucks. In fact the same scheme can be considered, and his work, considering himself an employee for himself.
Now consider the circuit as I expect orders to the sites. Here I use the whole labor of hired employees, so consider the scheme 2. Programmer 4500 rubles. , Designer of 3500 rubles. Total net costs 8000 rubles. Job Manager - 10 % of the order. Taxes and maintenance of the company - about 50 % of the order. Profit - 15%. We find that 8000 should be 25 % of the order. Consequently, a rough estimate of the cost of works - 32 th. rub. It is clear that if the order is difficult, the payment increases programmer and designer, and this leads to an increase in the price of the product itself, t. e. site.
Calculation based on the profit potential is rare for a startup or when ordering services. Most often it is applied to part with a ready project. Then the estimate of its income for the three months (six months, a year - depends on the stability of the project performance and its prospects ), supposedly will not change and this amount is the price for the product. But it is possible to calculate the non-existent and profitability of the project. The easiest option - like working to evaluate the project to calculate the investment, payback period, the potential profit. Online, it is quite difficult to do, but you can Offline. For example, you want to build a house and sell it. Construction costs will amount to 100 thousand. in. e. , You can sell the house for 200 thousand. in. e. The commission will make the bank for the year 30%, commission agent - 10 %, 10 % - your profits. T. e. if you got involved in such construction, then your ability to increase the budget amount to only 20 thousand. in. e. If you believe that everything will be ok, and changes in the last year will not be - build. Not sure - do not get involved. Risk - a noble cause. But I would not risk having the safety margin of 20% in a country where inflation is running at 10-15 % and 50% fluctuations in the market - you can easily go into the negative.
Now move on to another phase of the evaluation of the working labor. Take Petya and Vasya. Peter makes satellites for $ 100, and Bob for 40 bucks. The flow of orders for both, respectively, varies. Bob plowing like mad, and rivet to 3 sata in the day, and Peter makes a sat night. Still, Peter gets to 10 bucks more, working less than three times. But both are satisfied, for sitting in their own niche. And here comes Jack in the market. Jack wants to sell Sata 100 bucks, but nobody is buying it. And it turns out that Jack did not earn. Then he slowly lowers the bar. And here and there is a fundamental mechanism for regulating the market price. The employee must be engaged. If we imagine that the guys - and the employees work for wages and working hour costs 10 bucks, get the following picture. Peter runs 4:00, but it brings 100 per day, t. e. 80 bucks (8 hours ) 20 above - Peter profitable, its usefulness koeefitsient 25%. Ratio utility Vasi - 16%. Ratio utility Eugene - minus 100%.
To improve the usefulness of koeefitsient Eugene, Eugene began working for five bucks for satellite. Which leads to an increase in its usefulness to -81%. Sense, as we see, there is no. But if you raise up to $ 20, it is likely that Jack will not sell three satellites in the night ( we would like, but it is unlikely, but three of five bucks will buy every one ), and only 2. Then, its usefulness will have 50%. And even if one sold 75%. Although it is clear that one must strive to 0%.
Alternatively, you can calculate its worth, prikinuv worth its costs in a month. Or by submitting the required (but real) wages. For example, you want to earn 30 thousand. rub. Working 8 hours 5 days a week. In reality, you can work 6 hours, if worked in the office (2 hours go by classmates and smoke breaks - it's a fact ). Total is 30 hours per week or 120 hours per month. Your working hours will cost about 280 rubles. Then look up and measure the value of their work.
Freebie taught webmasters refers to the work of the network as a gift of heaven - no matter how many did not come, all is well. Maybe someone good, but at the moment I have a 50% income, which depends on the fact that they will eat my staff and family. So accustom themselves seriously to what you are doing at any point. Appreciate your work and your time. Believe an old beaver - even advice on ICQ costs money and sometimes considerable. One buzzword can save a lot of time, so the person you helped will be able to earn more and faster.
Friday, May 25, 2012
Appreciate yourself and your work - pricing policies
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment